The Self-Reference Effect from 30 Us....

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The Self-Reference Effect

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Things that are connected to our personal concept are remembered better than those which aren't directly connected to us. For instance, after reading an article users better remember the characters, stories or facts they had personal experience with. In Usability the self-reference effect is usually used in terms of web writing and content presented on a web-site. Candramatically improve the communication between authors and readers.

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Other flashcards from 30 Usability Issues from Smashing Editorial
7±2 Principle 2-Second-Rule 3-Click-Rule 80/20 Rule (The Pareto principle) Eight Golden Rules of Interface Design Fitts' Law Inverted Pyramid Satisficing Baby-Duck-Syndrome Banner-Blindness Cliffhanger-Effect (Zeigarnik-Effect) The law of proximity The law of similarity The Law of Prägnanz (figure-ground) The law of symmetry The law of closure The Self-Reference Effect Eye-Tracking Fold Foveal viewport (Foveal area) Gloss Graceful Degradation (Fault-tolerance) Granularity Hotspot Legibility Minesweeping Mystery-Meat Navigation (MMN) Physical consistency Progressive Enhancement (PE) Readability User-centered design (UCD) Vigilance (sustained attention) Walk-Up-And-Use Design Wireframe References for these flashcards