I... from Advertising Exam 3 Chapter....

Tour Communities Teachers Enterprises

Help

Learning Communities > Survey of Advertising 2374 with Prof. Ford > Advertising Exam 3 Chapters 12 and 13 flashcards

Flashcard (Front and Back)

Front (Question)

Interstitial (p. 367)

Back (Answer)

a catchall term for a variety of ads that plays between pages on a Web site, popping up on the screen while the computer downloads a website that the user has clicked on.

Memory Work Out Sessions use brain research to accelerate and improve memorization. Automatically scheduled daily review drills ensure sure you don't forget.

or Find more than 100,000 other things to learn

Educators and Trainers:

Tour YoYoBrain's resources for learning and teaching

Previous Card

See the whole card set

Next Card

Current rating: 0.0/5
1
2
3
4
5

rated by 0 users

Comments:

Other flashcards from Advertising Exam 3 Chapters 12 and 13
Sweeps months (Lecture) Pros & Cons of Broadcast TV adver... Network advertising (p. 333) what is ... Video alternatives to TV advertising ... TVHH HUT Cost Per Rating Point GRP Share ROS AQH TAP Cume persons Pros & Cons of radio advertising ... Inventor of the Internet - No, it was... Search Engine (p. 361) HTML (p. 360) what does it stand fo... Interstitial (p. 367) Rich Media Advertising (p. 367) Viral Marketing (p. 369) Web Crawler (p. 361) - what is it? Narrowband (p.364) Broadband (p. 364) Cookies (p. 373) what are they?